PPC Campain Management

Pay Per Click (PPC) advertising is extensively used as an online marketing tool, either as part of an SEO campaign or as a standalone service. PPC is a paid placement service where you can place targeted ads on search engines results pages as well as on websites. Unlike a natural search engine optimization campaign that takes time to achieve results, a PPC advertising campaign promises instant results. It is also cost-effective, as you pay nothing to be featured on the search engines results page. Instead, you pay only when someone clicks on your ad.

YELLOW7 provides organizations and SEO firms with an eclectic blend of PPC Advertising Solutions ranging from PPC Campaign Management to PPC Bid Management and Internet Advertising to ensure that your website ranks higher on PPC search engine listings and attracts targeted traffic. PPC advertising provides seasonal or new products and service launches with the initial thrust necessary for success. It also provides websites that are otherwise unable to attain top rankings on search engines with an opportunity to rank highly.

Google, Yahoo!, Facebook and Bing PPC

Google, Yahoo!, Facebook and Bing are highly sought after by Internet marketers because of their enormous reach and ROI. Both search engines allow you to select target keywords and keyword phrases, choose a landing page and submit modified titles and representations for each keyword. Your ad then appears in the search results, as well as within their search partner networks.

YELLOW7 PPC Advantages

YELLOW7 delivers PPC campaigns that are focused on performance, benefits and a return on investment that is in sync with your sales and marketing goals. Our recommendations are a result of an extensive analysis of your target audience's demographics, psychographics and online buying behavior. We select an appropriate bidding strategy from the gamut of bidding strategies offered by PPC search engines and customize it to suit your business needs. Further, YELLOW7 creates your PPC ads and then monitors and analyzes the click-through rates and sales conversion ratio of the ads.